1. An enterprise system that integrates the downstream value chain is:
Correct : C. CRM.
2. An enterprise system that integrates the upstream value chain is:
Correct : B. SCM.
3. A typical ERP system includes this module:
Correct : D. All of the above.
4. Which of these is not currently listed as marketing an ERP system?
Correct : C. IBM
5. Systems that communicate across organizational boundaries are:
Correct : A. Inter-organizational systems.
6. An older system that is still of use to an organization despite the need for frequent
maintenance is a(n):
Correct : B. legacy system.
7. The value chain connection between a firm and its suppliers is called:
Correct : A. inbound logistics.
8. The value chain connection between a firm and its customers is called:
Correct : B. outbound logistics.
9. The transportation of finished goods, raw materials, or supplies is:
Correct : D. logistics.
10. Which of these is an important technology used in linking the supply chain?
Correct : A. RFID
11. Which of these is not a mySAP business suite?
Correct : D. All of the above are in the suite.
12. Sales force automation software is a subset of which type of software package?
Correct : B. CRM
13. The process of obtaining goods or services is called:
Correct : B. procurement.
14. Legacy systems:
Correct : D. All of the above.
15. What is said to be the most important step in implementing an ERP system?
Correct : A. Get executive support.
16. Internally focused systems support _____________ within the organization.
Correct : D. All of the above
17. Which of the following is not true of (BPR) business process reengineering?
Correct : D. BPR tends to focus on incremental and gradual improvement.
18. Which of the following is not true of problems that can arise when firms within a
supply chain do not collaborate?
Correct : A. Reduced costs
19. Which of the following is a function that can help optimize a supply network?
Correct : D. All of the above
20. Which of the following is a recommendation that will successfully implement an
enterprise wide system?
Correct : D. All of the above
21. In the manufacturing industry MRP is the fundamental concept of ___________.
Correct : B. production management.
22. An enterprise is a group of people with ________.
Correct : A. common goal.
23. _________ approaches reduces data redundancy and provide update information.
Correct : C. Integrated data model.
24. Expand MRP.
Correct : A. material requirement planning.
25. ERP can be used in _________.
Correct : C. both manufacturing and non manufacturing companies.
26. The term ERP stands for
Correct : C. Enterprise Resource Planning
27. ERP system is a highly integrated, and enterprise wide information system that
covers
Correct : A. All the functional areas of an organization
28. Important business challenges of business, which are the main driving reasons for adoption of ERP systems are
Correct : D. (a) and (b)
29. ERP systems provide a number of benefits which include
Correct : D. All of the above
30. The ERP systems which are poorly conceived and/or poorly implemented, will
Correct : D. (a) and (b)
31. ERP systems play a vital role in supporting
Correct : D. All of the above
32. Any manager in an organization needs to understand
Correct : C. (a) and (b)
33. ERP systems have evolved from
Correct : C. (a) and (b)
34. Enterprise resource planning (ERP)
Correct : D. automates and integrates the majority of business processes
35. Enterprise resource planning (ERP)
Correct : D. All of the above are true of ERP
36. Which of the following is false concerning enterprise resource planning (ERP)?
Correct : C. It is inexpensive to implement.
37. All of the following are advantages of enterprise resource planning (ERP) except it
Correct : D. requires major changes in the company and its processes to implement
38. Which of the following describes an ERP system?
Correct : D. All of the above
39. What is at the heart of any ERP system?
Correct : D. Database
40. What must a system do to qualify as a true ERP solution?
Correct : A. Be flexible
41. Which of the following is a reason for ERPs explosive growth?
Correct : D. All of the above
42. Which of the following occurs when everyone involved in sourcing, producing, and delivering the company's product works with the same information?
Correct : D. All of the above
43. What are the primary business benefits of an ERP system?
Correct : C. Forecasting, planning, purchasing, material management, warehousing, inventory, and distribution
44. Who are the primary users of ERP systems?
Correct : B. Accounting, finance, logistics, and production
45. A major strength of MRP is its capability
Correct : B. for timely and accurate replanning
46. Material requirements plan specify
Correct : B. the quantity and timing of planned order releases
47. Which of the following statements is true about the MRP plan when using lot-for-lot ordering?
Correct : B. The quantity of gross requirements for a child item is equal to the quantity of net requirements for its parent(s) multiplied by the number of child items used in the parent assembly.
48. MRP II is accurately described as
Correct : C. MRP augmented by other resource variables
49. Enterprise Resource Planning (ERP) is
Correct : C. an advanced MRP II system that ties-in customers and suppliers
50. The extension of MRP which extends to resources such as labor hours and machine hours, as well as to order entry, purchasing, and direct interface with customers and suppliers is
Correct : B. Enterprise Resource Planning
51. Supply chain management is essentially the optimisation of material flows and associated information flows involved with an organisation's operations. To manage these flows, e-business applications are essential to bring such benefits as noted in 'Internet retailing' in 2010 which reported that the average rates of return to a high street retailer could be as high as 10%. What did the same source report as the average rate of return for UK e-commerce sites?
Correct : B. 22%
52. Supply chain (SC) management involves the coordination of all supply activities of an organisation from its suppliers to the delivery of products to its customers. There are various features associated with this area of e-commerce and which refers to what is known as efficient consumer response (ECR):
Correct : A. Creating and satisfying customer demand by optimizing strategies, promotions and product introductions
53. An organisation's supply chain can be viewed from a system's perspective that starts with the acquisition of resources which are then transformed into products or services. Simply, put the sequence is represented:
Correct : A. Process - inputs - outputs
54. Logistics is an integral part of supply chain management. Which explanation best represents outbound logistics?
Correct : A. A supply chain that emphasises distribution of a product to passive customers
55. The 'value chain' idea is a concept that has been well established for the past three decades and it refers to considering key activities that an organization can conduct to add value for the customer. It traditionally distinguished between primary activities and support activities. Why is this concept regarded as outdated with the development of e-business?
Correct : A. There is a clear distinction between primary and support activities
56. A value chain analysis provides an analytical framework for an organisation to examine individual activities and determine value added at each stage. The principles can also be applied to an organisation's external value stream analysis which considers how the whole production and delivery process can be made more efficient. The activities can be categorized into those:
Correct : A. All of the below
57. Improvements in the value chain can be implemented by following Kjellsdotter and Jonsson's iterative planning cycle. Which of the following does not form part of the cycle?
Correct : A. Creating a consensus forecast
58. What does the following definition refer to: an organisation which uses communications technology to allow it to operate without clearly define physical boundaries between different functions?
Correct : D. Virtual organisation
59. Using digital communication to improve supply chain efficiency is dependent on effective exchange and sharing of information. The challenges of achieving standardized data formats and data exchange have given rise to the study of the optimisation of the:
Correct : C. Information supply chain
60. The typical benefits of e-supply chain management gained by a B2B company are quite comprehensive. Which of the following is false though?
Correct : C. Increased costs through outsourcing
61. What does a company's information system need to deliver to different parties who need to access the supply chain information of an organisation, whether they be employees, suppliers, logistics service providers or customers?
Correct : B. Supply chain visibility
62. What was the rationale behind introducing the Global Data Synchronisation Network
in 2005?
Correct : D. To create standards for sharing information about products
63. To manage e-supply chains effectively, benefits need to be developed into a performance management framework. Sambasivan and colleagues (2009) produced such a framework, identifying categories of measures and provided examples of metrics for each. Which of the following fits this framework?
Correct : A. Production level metric - range of products and services, effectiveness of scheduling techniques, capacity utilisation
64. Key to re-structuring the supply chain is the need to examine the types of relationships between partners such as suppliers and distributors. Researchers have found that low cost is the main driver in managing supply partnerships and a restructuring will often require companies to:
Correct : D. All of the above
65. As guidance to managing a global distribution, seven action points have been
suggested. Do these include:
Correct : D. They are all incorrect
66. Big JIT includes all of the following EXCEPT:
Correct : C. Human relations
67. Which of the following reasons accounts for the importance of supply chain Management?
Correct : D. Increasingtransportation costs
68. . Which of the following is NOT a benefit of supply chain management?
Correct : D. Higher productivity
69. What would be the total cost of inventory, if a firm holds 200 units of a product ‘A’,where
the carrying cost is Rs. 2 per unit?
Correct : D. Rs. 400
70. Which of the following mathematical expressions can be employed to compute inventory
cost?
Correct : A. Carrying cost per unit + average inventory cost
71. Which of the following is the cost of carrying an item in inventory for a specific period of
time?
Correct : B. Holding cost
72. Which one of the following mathematical expressions can be employed to compute annual carrying cost?
Correct : C. (Q÷2)H
73. In which of the following systems an item’s inventory is stored at two different locations?
Correct : C. Two bin system
74. Which one of the following is a condition for a successful supply chain?
Correct : C. Trust among trading partners
75. JIT stands for which of the following?
Correct : A. Just In Time
76. Building long-term relationships with customers is essential for any business. The application of technology to achieve CRM is a key element of e-business but what does CRM stand for?
Correct : A. Customer relationship management
77. There are different techniques to both initiate and build relationships with customers by using a combination of online and offline techniques. What is the 'customer life cycle' though?
Correct : B. The stages each customer will go through in a long-term relationship with a supplier
78. The four marketing activities within the customer relationship management include customer selection, customer acquisition, customer retention, plus:
Correct : D. Customer extension
79. Using digital communications technologies to maximise sales to existing customers and encourage continued usage on online services is known as:
Correct : D. Electronic customer relationship management
80. Using the Internet for relationship marketing involves integrating the customer database with websites to make the relationship targeted and personalised. Through doing this there are many benefits to be gained but which of the below is not an advantage?
Correct : A. Minimises breadth, depth and nature of relationship
81. Accepting that a customer has agreed to opt-in to receive further information, with customer profiling the minimum amount of online information that needs to be collected is an e-mail address. What is really required though to decide if the customer is a good potential target for further communications?
Correct : B. A qualified lead
82. RACE is a practical framework to help marketers manage and improve the commercial value gained from digital marketing. The term stands for Reach, Act, C, Engage. What does 'C' refer to?
Correct : B. Convert
83. Companies that understand how customers use digital media in their purchase decision buying can develop integrated communications strategies to support their customers at each stage in the buying process. Customers have individual preferences in the ways they use the web depending upon why they need to use it and this web use is known as:
Correct : A. Searching behaviours
84. E-commerce managers aim to deliver the most effective mix of communications to drive traffic to their e-commerce sites. The different techniques can be characterised as:
Correct : D. All of the above
85. A marketing campaign will not be successful if the costs of acquiring site visitors and customers are too high. The term used to describe the cost of acquiring a new customer is known as:
Correct : A. Cost per acquisition
86. The use of online and offline promotion techniques to increase the audience of a site
is known as
Correct : B. Traffic building campaign
87. Online public relations (or e-PR) should aim to maximise favourable mentions of companies, products, brands, etc which are likely to be visited by target audiences. Which of the following activities fall within the remit of e-PR?
Correct : D. All of the above
88. Social media (e.g. Facebook, Twitter) usage has become so widespread that to discount a social media strategy would be a mistake best avoided. Social customer relationship management (Social CRM) is a relatively new term which helps to define the broad scope of social media across the customer life cycle and value chain. The Altimeter report (2010) provides a framework for reviewing strategy implementation and is known as:
Correct : A. The 5Ms
89. Online marketing communications include the development on online partnerships and are regarded as an important part of a marketing mix. There are three key types of online partnerships; link building, affiliate marketing, and one other:
Correct : A. Online sponsorship
90. E-mail marketing has to make strategic plans regarding outbound and inbound emails. E-mail is most widely used as a prospect conversion and customer retention tool. A database of customer names, email addresses and profile information used for e-mail marketing is usually known as:
Correct : B. House list
91. A strength of social media and viral marketing is:
Correct : D. It is possible to reach a large number at relatively low cost
92. Identify the subsystems of Plant Maintenance module of an ERP system:
I. Component Tracking II. Preventive Maintenance Control III. Inventory Management IV. Cost Management
Correct : C. 1 & 2
93. Identify the main components of PDM systems--
I. Data Management II. Classification of Components III. Product Structure IV. Document relationships
Correct : A. 1, 2 & 3
94. Sub modules of Sales and Distribution modules are:
I. Order Management II. Warehouse Management III. Foreign Trade IV. Sales Support
Correct : D. 1, 2, 3 & 4
95. Match the following: First set:
I. Material request management
II. Material Issue
III. Material Receipt IV. Stock Valuation Second set:
Correct : A. receipt is issued from the seller.
96. Components of a CRM system are:
I. Users
II. Hardware and Operating Systems
III. CRM Software
IV. Business Processes
Correct : B. 1, 2, 3 & 4
97. State whether the following are True/False.
I. HRM defines enterprise planning for work and job roles with respect to specific language.
II. HRM defines staff selection and decides various phases of the project according the policies of the company.
III. HRM does not facilitate recruitment process.
IV. HRM deploys effective search engine to easily find and sort out the profiles that is filtered with respect to the company’s criteria.
Correct : C. 1T, 2T, 3F, 4T
98. Important point to be kept in mind while evaluating ERP software is the total costs that includes
I. Cost of license
II. Cost of Training
III. Implementation and maintenance cost.
IV. Customisation and hardware requirements costs.
Correct : C. 1, 2, 3, & 4
99. Match the following sets of topology categories and their examples.
First Set:
I. Internal failure costs
II. External failure costs
III. Appraisal costs,
IV. Prevention costs
Second Set:
A. Costs of scrap.
B. Design and development of new quality equipment
C. Cost of inspecting upon arrival.
D. Warranty claims.
Correct : A. 1A, 2D, 3C, 4B
100. World Software automatically allows the user to,
I. Selectively mix, match and integrate software applications.
II. Easily modify it to ongoing business, local and organization-specific requirements.
III. Maximise productivity by shrinking the amount of training users n
IV. Add World Vision, its advanced graphical user interface.