Quiznetik
Digital Media | Set 1
1. Digital marketing is often referred to as___________.
A. online marketing
B. internet marketing
C. web marketing
D. all of the above
Correct : D. all of the above
2. Which of the following is a type of digital marketing activity?
A. email marketing
B. social web marketing
C. viral marketing
D. all of the above
Correct : D. all of the above
3. Site designing for mobile is very similar to the web
A. true
B. false
C. may be
D. may not
Correct : B. false
4. Websites can attract visitors to website through organic search but also can also get visitors from other sources
A. true
B. false
C. may be
D. may not
Correct : A. true
5. What does SERP Stands for?
A. search engine result page
B. software engineering research and practise
C. search engine result position
D. search engine ranking protocols
Correct : A. search engine result page
6. Area of operations for SEO Professionals
A. on-site optimization
B. content marketing
C. link building outreach
D. all of the above
Correct : D. all of the above
7. Keyward optimization is the act of researching, analyzing selecting the best keywords to drive qualified traffic to your website
A. true
B. false
C. may be
D. may not
Correct : A. true
8. SEO Stands for?
A. search engine optimum
B. search engine optimization
C. search electronic optiization
D. none of the above
Correct : B. search engine optimization
9. For SEO Site content should have?
A. meta descriptions
B. title tags
C. both a and b
D. none of the above
Correct : C. both a and b
10. Pages that are linked from other search engine is known as
A. crawled pages
B. indexed pages
C. unindex pages
D. root pages
Correct : B. indexed pages
11. Social networds are organized primarily around-------
A. brands
B. people
C. discussions
D. interests
Correct : B. people
12. Which social network is consider the most popular for Social media marketing
A. twitter
B. facebook
C. linkedin
D. watsup
Correct : B. facebook
13. Link building is defined as building external links with your website
A. true
B. false
C. may be
D. may not
Correct : A. true
14. What is the name of Facebook's ranking algorithm
A. like rank
B. face rank
C. page rank
D. edge rank
Correct : D. edge rank
15. In content marketing the content should be?
A. valuable
B. relevant
C. consistent
D. all of the above
Correct : D. all of the above
16. What is the fullform of PPC
A. per pay click
B. pay per click
C. prize per click
D. both a and b
Correct : B. pay per click
17. What is the fullform of CRO?
A. cost rate optimization
B. conversion rate optimization
C. click rate optimization
D. none of the above
Correct : B. conversion rate optimization
18. The word "blog" is the shorter version of---------------
A. webblog
B. weblog
C. welog
D. vlog
Correct : B. weblog
19. Which of the following is the form of Mobile Marketing
A. text
B. voice call
C. graphic
D. all of the above
Correct : D. all of the above
20. Content marketing aims………
A. drive profitable customer action
B. distract defined audience
C. lose defined audience
D. none of the above
Correct : A. drive profitable customer action
21. How many maximum character are allowed in sms marketing?
A. 150 character
B. 160 character
C. 170 character
D. 180 character
Correct : B. 160 character
22. What are the below factors behind successful PPC Advertising?
A. keyword relevance
B. landing page quality
C. quality score
D. all of the above
Correct : D. all of the above