1. Which of the following is not a typical supply chain member?
Correct : D. producer
2. When suppliers, distributors, and customers partner with each other to
improve performance of the entire system, they are participating in a…………..
Correct : D. value delivery network
3. A company's channel decisions directly affect every …………
Correct : B. marketing decision
4. From the economic system’spoint of view ,the role of marketing intermediaries
is to transform the assortment of products made by producers in to the assortment of products wanted by…………….
Correct : A. consumers
5. Intermediaries play an important role in matching .
Correct : A. supply and demand
6. Which of the following is not a key function that intermediaries play in
completing transactions?
Correct : D. financing
7. In marketing terms, we say that the number of intermediary levels indicates
the …………of a channel.
Correct : B. length
8. An advantage of a channel of distribution over selling direct to consumers is
that each channel member plays a ………….in the channel.
Correct : C. specialized role
9. Historically, conventional channels have lacked the leadership to……….
Correct : D. assign member roles and manage conflict
10. A Channel consisting of one or more independent producers, wholesalers or retailers that are seeking to maximize their own profits even at the expense of
profits for the channel as a whole is a……………
Correct : C. conventional distribution channel
11. A corporate VMS has the advantage of controlling the entire distribution
chain under…………
Correct : A. single ownership
12. A distinguishing feature of a contractual VMS is that coordination and conflict management among the independent members of the channel are
attained through…………….
Correct : A. contractual agreements
13. Leadership in which type of marketing system is assumed not through common ownership or contractual ties but through the size and power of one or a few dominant channel members?
Correct : A. administered vms
14. Hybrid marketing systems are also called………… .
Correct : A. multichannel distribution systems
15. The major disadvantage of a multichannel system is that it is harder to
control and it can generate…………
Correct : D. greater conflict
16. In many industries,traditional intermediaries are dropping by the wayside
because of changes in ……………and the growth of …………….marketing.
Correct : A. technology;direct and online
17. Which of the following should be the first step in designing a marketing
channel?
Correct : A. identifying what consumers want from the channel
18. Companies should state their channel objectives in terms of targeted levels ……
Correct : A. customer service
19. Which type of product might require a more direct marketing channel to
avoid delays and too much handling?
Correct : B. perishable products
20. Sometimes a producer chooses only a few dealers in a territory to distribute
its products or services.Generally these dealers are given a right to…………..
Correct : D. exclusive.
21. Channel members should be evaluated using all of the following criteria
except which one?
Correct : D. channel leadership
22. It is common for international marketers to………. their channel strategies
for each country.
Correct : A. adapt
23. Marketing channel management calls for selecting, managing,……… , and
evaluating channel members over time.
Correct : B. motivating
24. Most companies practice strong PRM to forge long-term relationships with
channel members.what does PRM stands for?
Correct : B. partner relationship management
25. Marketing logistics involves getting the right product to the right customer in the right place at the right time. Which one of the following is not included
in this process?
Correct : B. gathering customer's ideas for new products
26. Which of the following is not an area of responsibility for a logistics
manager?
Correct : D. marketing
27. To reduce inventory management costs, many companies use a system called…………, which involves carrying only small inventories of parts or
merchandise,often only enough for a few days of operation.
Correct : D. just-in-time logistics
28. Which of the following transportation modes is used for digital products?
Correct : D. the internet
29. Companies manage their supply chains through………… .
Correct : B. information
30. Julie Newmar recognizes that her company needs to provide better customer service and trim distribution costs through teamwork, both inside
the company and among all marketing channel organizations. Julie will begin the practice of………..
Correct : D. integrated logistics management
31. Smart companies coordinate their logistics strategies and forge strong
partnership with suppliers and customers to improve customer service and reduce channel cost through………………
Correct : D. cross –functional,cross-company teams
32. Today , a growing number of firms now outsource some or all of their
logistics to…………..
Correct : D. third-party logistics providers
33. Rolex watches can only be found in a limited number of intermediaries.
This is an example of……….
Correct : D. exclusive distribution
34. _______ analysis relates to what processes, activities, and decisions
actually create costs in your supply chain.
Correct : A. cost driver
35. In the 1980s, Toyota and Honda outcompeted American carmakers
because they relied on suppliers for approximately _______ percent of a car’s value.
Correct : D. 80
36. The _______ has made it possible for other companies to eliminate
intermediaries and sell directly to the end consumer.
Correct : B. internet
37. Value stream mapping is an application of process mapping, developed to
apply _______ principles to process improvement.
Correct : B. lean
38. A supply chain is made up of a series of processes that involve an input, a
_______, and an output.
Correct : D. transformation
39. _______ is a tool to chart how individual processes are currently being
conducted and to help lay out new improved processes.
Correct : A. process mapping
40. Identify from the following list a major strategic risk associated with
outsourcing.
Correct : B. the supplier is purchased by a competitor
41. _______ is the design of seamless value-added processes across
organization boundaries to meet the real needs of the end customer.
Correct : B. supply chain management
42. The impact of cost reduction on profits is much larger than the impact of
increased
Correct : D. sales. 43. _______ considers how your organization competes and is an essential
43. “3PL” involves using a supplier to provide _______ services.
Correct : C. logistics
44. The collective learning in the organization, especially how to coordinate
diverse production skills and integrate multiple streams of technologies, is called
Correct : D. core competency.
45. Integration of business economics and strategic planning has given rise to
a new area of study called__________.
Correct : B. corporate economics
46. ………….. happens in manufacturing when information about consumer
demand for any product becomes increasingly distorted as it moves upstream in the manufacturing process.
Correct : B. bullwhip effect
47. Supply chain is also referred as…………
Correct : C. logistic network
48. ………….. is a set of approaches utilized to efficiently intergrate suppliers ,manufacturers,warehouses,and stores,so that merchandise is produced and
distributed,at the right quantities,to the right location ,and at the right time,in order to minimize system wide costs while satisfying service level requirements.
Correct : B. supply chain management
49. The Globel Supply Chain Form identified ………………key process that
make up the core of supply chain management.
Correct : D. eight
50. The fundamental objective of supply chain management is……….
Correct : C. add value
51. In supply chain process………….is defined as “the act of buying all those activities necessary to acquire goods and services consistent with user
requirements.
Correct : C. procurement
52. The procurement process in supply chain management renamed by Global
Supply Chain Forum as………….
Correct : D. supplier relationship management
53. The returns process in supply chain management renamed by Global
Supply Chain Forum as……………..
Correct : A. returns management
54. The activities in supply chain process reside inside a……………,but an
entire process will not be contained with in one function.
Correct : C. functional silo
55. In CRM customer teams tailor……………… to meet the needs of key
accounts and segments of other customers.
Correct : A. product and service agreements
56. In CRM – PSA stands for……….
Correct : A. product and service agreements
57. At………… level ,the CRM process provides the framework for managing
relationships with customers .
Correct : B. strategic
58. The…………….process is the firms face to the customer.
Correct : D. customer service management
59. At strategic level ,the customer service management process is concerned
with designing the process for managing the ………
Correct : B. psa
60. The …………….. management process needs to balance the customers
requirements with the firms supply capabilities.
Correct : C. demand management
61. VMI stands for………….
Correct : A. vendor managed inventory
62. An effective ……….process in supply chain requires integration of firms
manufacturing ,logistics and marketing plans.
Correct : C. order fulfillment
63. ………….. process in supply chain includes all activities necessary for managing the product flow through the manufacturing facilities and for
obtaining ,implementing and managing flexibility.
Correct : A. manufacturing flow management
64. …………is the process in supply chain that defines how a company interacts
with its suppliers.
Correct : C. supplier relationship management
65. Time to market is a critical objective of ………process in supply chain.
Correct : A. product development and commercialization
66. Effective management of the ………….process in supply chain enables theb firm to identify productivity improvement opportunities and breakthrough
projects.
Correct : D. returns management
67. Logistics system follows the principle of ………………advantage.
Correct : A. comparative
68. Logistics activities provide the bridge between production and market
locations that are separated by ……..and……..
Correct : B. time and distance
69. ………….management should know much additional revenue would be
generated through incremental improvements in the quality of customer service provided.
Correct : A. logistic
70. ……………….includes design and administration of systems to control the
flow of materials, WIP and finished inventory to support business unit strategy.
Correct : A. logistics management
71. Which is not a part of basic systems of codifications?
Correct : D. none of the above
72. ……………and physical distribution are the two major operations of
logistics.
Correct : B. materials management
73. …………is the time that elapses between issuing replenishment order and
receiving the material in stores.
Correct : B. lead time
74. ……………is the task of buying goods of right quality, in the right
quantities, at the right time and at the right price.
Correct : B. purchasing
75. Which of the following is not a component of 4PL?
Correct : D. recycling
76. Which of the following is not a part of Supply chain Management system?
Correct : D. competitor
77. ……………………..is the provision of service to customers before, during
and after a purchase.
Correct : A. customer service
78. Buying according to the requirements is called …………
Correct : B. hand to mouth buying
79. ROLA in logistic management means……….
Correct : B. return on logistics assets
80. ………..is a part of supply chain management
Correct : D. logistic management
81. Material management function in logistics management known as ………
Correct : B. in-bound logistics
82. …………logistics function ensures timely availability of semi processed
materials and components inventory to support the production schedule.
Correct : B. production function
83. Marketing logistics in logistics management known as………..
Correct : A. out-bound logistics
84. Production function of logistics is also called ………………
Correct : C. both (a) and (b)
85. …………..system in logistic management refers to a set of activities
concerned with storage and flow of all materials,information and control system in a cost-efficient manner.
Correct : C. integrated
86. ……………… of a logistic system design taking in to consideration all the
costs of the integrated system.
Correct : D. total cost analysis
87. Apart from economic and non-economic benefits ,…………is the main artery
of logistics and supply chain management for the movement of goods.
Correct : D. transportation
88. Modes of transportation includes
Correct : D. pipeline
89. The determination of transport rate and price are normally based on
economic ,shipper and carrier factor, followed by alternative…………..
Correct : C. pricing strategies
90. Material handling is a branch of engineering which deals with the
movements of …………between two or more different points.
Correct : B. material
91. The six Rs abourt operational objective of logistic management includes
Right response,Right quality,Right quantity,Right value,Right cost trade- offs,and………..
Correct : C. right information
92. From the following which one is not include in inventory management
techniques
Correct : C. tqm
93. ‘Think on the best and then on the rest’ is related with
Correct : A. abc
94. LIS in logistics stands for
Correct : D. logistical information system
95. ………… emphasis on ‘to do what you are best at and leave all other non- value-added activities to more suited players’.
Correct : B. core competency
96. The business activity of farming out identified non-core activities to
external agencies came to be known as………
Correct : B. out sourcing
97. 3PL providers are specialized service providers with core competency in
managing ……………
Correct : C. logistics operation
98. Third –party service providers are going for collaborations, mainly with
consultancies and technology providers .This evolution in supply chain outsourcing is called……….
Correct : B. 4pls
99. ……………….. objective in logistics ensure a proper balance between total
logistic cost and a desired level of customer service performance.
Correct : D. right cost trade-offs
100. Logistics add value by creating ………. Utilities.